Customer Monetization Platform

Acquire new sports betting customers at scale.

Reactivate your base.

Deepen loyalty with VIPs.

BettorGames + BettorBI automates powerful, actionable player data profiles.

PASPA Repeal: What it Means to Sports Betting in the USA

Play the Preakness Superfecta Challenge, powered by BettorGames

Operators: Get a Head Start on Sports Betting in the USA

5 Lessons Learned Integrating a Sports Book Into a Casino

World Cup 2018: Four Ways to Start Building Your Database Now

Powerful Solutions For Operators and Affiliates

Chalkline’s mobile-first customer monetization platform delivers personalized, snack-sized sports games and content to bettors of all levels.

Chalkline blends global sports wagering experience with digital marketing tech to provide operators and affiliates with data-driven customer acquisition and engagement tools and our persona-driven BettorBI.

Understand your customers individually, and communicate across channels at scale.

Focused on high-growth markets in North America and Africa.

Fill Your Funnel

BettorGames


Acquire new customers with F2P Mobile-First ‘sports betting lite’ games for fun, points and prizes.

Drive brand loyalty and retail visits.

Integrate seamlessly with existing customer loyalty programs.

Case Study: Outkick the Coverage

Learn more

Drive More Bets

BetAssist

Improve Margins

BettorBI


Make better risk management and marketing decisions quicker.

Cross-product analytics engine, supported by machine learning.

Drive marketing results with intelligent, automated persona-driven profiling.

Improve risk management decisions with data.

Case Study: Lottostar

Learn more

For Publishers

Automate personalized content to build customer loyalty across digital channels.

Monetize your existing relationships with future sports bettors.

Get up and running in 30 days or less with our turnkey CRM integration.

Outkick the Coverage Parlay Picker

Build customer loyalty with mobile fixed-odds ‘Bet for Fun’ games

Maximize data capture throughout the Event Lifecycle for Big Events

Create localized and customized sponsor engagements with odds-driven content

Automate the growth of rich customer databases for future revenue streams

Leverage intelligence tools and data sets to better target, engage and monetize your audience

Clients

You’re in Good Company

Penn National Gaming

IGT - International Game Technology

Lottostar | Easy Online Lotto Betting

Sun International: Hotels, Gaming and Entertainment Group

Don Best Odds Service

Outkick the Coverage

Integrated with Industry-leading Vendors

Our turnkey solutions are powered with some of the most trusted names in sports betting and gaming, with more coming soon.

Gracenote

Sportradar: Driven by Data

Kambi logo

Team

Chalkline’s experienced team has held leadership positions in regulated sportsbooks, casino groups and ecommerce companies around the world.

Meet the full team here. Learn more about what makes our people tick here.

Daniel Kustelski

Co-founder & CEO

Jason Foster

Co-founder & Head of iGaming

Joe Kustelski

Co-founder & Head of Product

Our product development team and advisory board have deep experience in regulated gaming, ecommerce, analytics and BI.

Events

We’re active in the industry, and love to meet new folks. Come say ‘Hello’ at any of these events.

MAY
30
2018

GiGse 2018
June
13
2018

JUNE
26
2018

EGR East Coast Briefing 2018
JUL
17
2018

iGaming Super Show
JUL
23
2018

OIGA Conference 2018

SEP
17
2018

OCT
8
2018

G2E 2018
OCT
24
2018

ICE Africa

October 24 & 25, 2018 – Johannesburg

ICE Africa 2018
NOV
6
2018

Big Africa 2018

FEB
05
2019

February 5 – 7, 2019 – London

Make plans to meet up with Chalkline at #ICE2019.

ICE Africa 2018

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