Intelligent Marketing Automation for Gaming

Chalkline Sports’ mobile-first marketing automation platform drives customer clicks and transactions to sports books, casinos and media companies with data-driven precision.

Say Hello to Chalkline at…

National Council of Gaming States (Miami): Jan 5 to 7

ICE Gaming (London): Feb 6 to 8

Follow us @ChalklineSports

Solutions For Operators

Chalkline’s robust fan monetization platform empowers operators to own the thumb of every sports bettor through our three product lines.

More Clicks


Beautiful data visualizations, personalized for each sports bettor to maximize ROI.

Leverage personalized multichannel marketing, automate your business rules.

We get you moving quickly – Turnkey data integration for CRM and odds.

Case Study: Mr. Green

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More Transactions


Deliver Mobile-First ‘sports betting lite’ games for fun, points and prizes.

Drive brand loyalty and retail visits, plus sell more tickets to your sports-related events.

Prepare for legal (US) expansion of real money wagering.

Case Study: Outkick the Coverage

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More Data


Make better marketing decisions quicker with actionable intelligence.

Drive results with intelligent, persona-driven marketing automation solutions.

Get up and running quickly with a team that has operated sports books.

Case Study: Lottostar

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Turnkey Mobile Experiences


Personalized Bet Offers


Self-Optimizing Marketing Automation


Actionable Bettor Intelligence

For Publishers

Automate personalized content to build customer loyalty across digital channels.

Monetize your existing relationships with future sports bettors.

Get up and running in 30 days or less with our turnkey CRM integration.

Outkick the Coverage Parlay Picker

Build customer loyalty with mobile fixed-odds ‘Bet for Fun’ games

Maximize data capture throughout the Event Lifecycle for Big Events

Create localized and customized sponsor engagements with odds-driven content

Automate the growth of rich customer databases for future revenue streams

Leverage intelligence tools and data sets to better target, engage and monetize your audience


You’re in Good Company

Mr Green - The Award Winning Online Casino

IGT - International Game Technology

Lottostar | Easy Online Lotto Betting

Sun International: Hotels, Gaming and Entertainment Group

Don Best Odds Service

Outkick the Coverage

Integrated with Industry-leading Vendors

Our turnkey solutions are powered with some of the most trusted names in sports betting and gaming, with more coming soon.


Sportradar: Driven by Data

Kambi logo


Chalkline’s experienced team has held leadership positions in regulated sportsbooks, casino groups and ecommerce companies around the world.

Daniel Kustelski

Co-founder & CEO

Jason Foster

Co-founder & Head of iGaming

Joe Kustelski

Co-founder & Head of Product

Our product development team and advisory board have deep experience in regulated gaming, ecommerce, analytics and BI.


We’re active in the industry, and love to meet new folks. Come say ‘Hello’ at any of these events.


Sports Betting USA

November 14 – 15, 2017 – New York

We’re ecstatic to be part of this inaugural conference. Meet our team and spend time with our CEO, Daniel Kustelski.

>> The Time is Now For Sports Betting USA

>> Connect with Daniel on LinkedIn


January 5 – 7, 2018 – Miami

Looking forward to visiting with our friends at NCLGS again.

>> Connect with Daniel on LinkedIn and meet up with him in London


February 6 – 8, 2018 – London

Chalkline will once again be heading across the pond to London for ICE: Totally Gaming 2018.

>> Connect with Daniel on LinkedIn and meet up with him in London

ICE 2018

GiGse 2018

April 2018 – San Diego

Our CEO Daniel Kustelski and Head of iGaming Jason Foster will be there. Shoot us a note if you plan to attend and would like to meet up.

GiGse 2017

Betting on Football 2018

May 2018 – London

Our CEO Daniel Kustelski and Head of iGaming Jason Foster will be attending this fantastic conference again.

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