Prior to the kickoff of all European football seasons, Chalkline partnered with Mr. Green Sportsbook, part of Mr. Green – The Award Winning Online Casino to deploy BetAssist, and deliver personalized micro-site and landing page content. BetAssist engages existing customers and drive more bets through beautiful mobile interfaces that fully integrated with the sports book.
To deliver turnkey, mobile-first personalized bettor experiences that drive clicks.
To build on the community database of validated emails and mobile numbers.
To automate match and team-specific messaging via email and mobile.
- Rolled out mobile-first micro-site with top six leagues in less than 30 days.
- Integrated real-time odds and deep-links via Kambi and Sportradar.
- Integrated customized promotions, video and social casino.
Continuous optimization through regular engagement.
What the Client Said
"Online punters demand great content, and Chalkline immediately helps us deliver engaging data visualizations to our customers' phones.
Getting up and running was simple. Chalkline quickly integrated with our existing software and data providers. They've operated regulated books before, so they understand what we're trying to accomplish."
Head of Sportsbook, Mr. Green
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Personalized mobile-first content and interactions for bettors.
Case Study: Mr. Green
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