Accelerate your Sports Book.
Chalkline’s experienced team of operators, product experts and marketers offers a complete set of professional services for clients who require direct assistance.
In addition to our team members on the ground in the US, Africa and Europe, we also have a strong network of partners that allows us to efficiently deliver exceptional results, on time and on budget.
Our Experience and Expertise
Growth Strategy and Planning
- Market analysis: understand your next revenue generator and plan to maximize ROI.
- Regulatory expertize, particularly in the US, to help identify growth markets and what would be required to conduct business
- Vendor analysis: leverage Chalkline’s global network to identify software vendors and partners most aligned with your business objectives.
Sports Book Operations
- Sports, horse racing, fixed odds, pari-mutual and spread betting operations.
- Trading best practices and tools.
- Risk management.
Marketing, Intelligence and Automation
- Online and mobile sports betting customer flow optimization.
- Persona-driven marketing automation.
- BettorBI: Business Intelligence for sports books and gaming operators
Customized Sports Betting Curriculum
Interested in developing your team's sports betting expertise with an interactive, Chalkline educational presentation, delivered on-site?
- Sports Betting 101: The Basics, Launching a Sports Book, and Metrics for Management.
- Bettor Business Intelligence: Key Performance Indicators, Risk Management Best Practices, and Supporting the Organization with Actionable Data.
- Sports Betting Marketing: Personalization, Micro-targeting at Scale, Metrics for the C-Suite, and Filling the Funnel.
What We've Done and How We Think
We Help You Manage and Measure the Entire Betting Event Lifecycle
Drop us a Line
The Chalkline Strategic Services team will build and deliver customized engagements that solve specific business challenges or opportunities.