30-minute Webinar: “The Sports Betting Year Review and 2020 Outlook”

Host: Co-Founder and CEO Daniel Kustelski

In this episode of The Operator’s Edge, Joe and Dan share the important events that have changed the sports betting industry in 2019, and give bold sports betting predictions for 2020.

What You’ll Learn

2019 in Review

•Sports Betting has Massive Impact on the Casino Industry

•Customer Acquisition, including Freeplay, is the name of the game

•Sports Betting Stories are Fully Mainstream

•2019: Tinder for Operators and Media

2020 Sports Betting Predictions

1. Rise of Land Based Casinos in Sports Betting: 20% Market Share

•There is a surprisingly large database of sports betters inside casino loyalty programs

•65% of Casino Patrons bet on sports in South Africa

•Start to see significant market share in the land-based casinos for sports betting

 

2. Mobile Betting will 5X 2019 with State Expansion PLUS Better Products

•A massive amount of states will allow for legal mobile sports betting

•Better technology will enhance mobile capabilities

•Live streaming paired with betting opportunities entices customers

 

3. Operators will partner with Regional Media

•Efficiency around marketing will drive operators to look at regional properties and regional media companies

•Sports betting advertising is now material for regional media companies and will become more prevalent

•Media companies are looking for ways to turn data into dollars

 

4. 30 states will have legal sports betting (no new states without Mobile)

•Enthusiasm around some states from specific elections and votes

•As states start to legalize, the domino effect will result

•State legislators recognize the amount of money they’re losing to other states

 

View the Webinar Here: “The Sports Betting Year Review and 2020 Outlook”

 

Past Episodes of The Operator’s Edge Webinar Series

• The Chalkline Developer Platform: Three Case Studies
• Four Sports Betting Personas at Every Casino
• 3 Reasons to Bet on Baseball for Customer Acquisition 

 

Also Coming in 2020

• January 16: Integrating a Sportsbook into a Land-based Casino: 5 Lessons Plus US Success Stories
• February 20: Four Ways to Turn Sports Fans into Sports Betters