Aug 7, 2024
Three Wins from Launching Fully Integrated Sports Games Engagement with Island Luck
Three Wins from Launching Fully Integrated Sports Games Engagement with Island Luck
Chalkline Sports integrates freeplay sports games into Island Luck, a Bahamas casino and sportsbook, to acquire customers, build loyalty and drive sportsbook wagers.
Joe Kustelski
Aug 7, 2024
About Island Luck
Established in 2009, Island Luck is the largest gaming company in the Bahamas, offering online sports betting, casino and lottery throughout the islands.
Island Luck is owned by PlayTech Systems Ltd. In 2021, Island luck partnered with Kambi, a leading sports betting company, to offer a world class sportsbook experience to customers.
To learn more about Island Luck, visit: https://www.islandluck.com.
About Island Luck
Established in 2009, Island Luck is the largest gaming company in the Bahamas, offering online sports betting, casino and lottery throughout the islands.
Island Luck is owned by PlayTech Systems Ltd. In 2021, Island luck partnered with Kambi, a leading sports betting company, to offer a world class sportsbook experience to customers.
To learn more about Island Luck, visit: https://www.islandluck.com.
About Island Luck
Established in 2009, Island Luck is the largest gaming company in the Bahamas, offering online sports betting, casino and lottery throughout the islands.
Island Luck is owned by PlayTech Systems Ltd. In 2021, Island luck partnered with Kambi, a leading sports betting company, to offer a world class sportsbook experience to customers.
To learn more about Island Luck, visit: https://www.islandluck.com.
The Opportunity: Delight Players with Fully-Integrated Freeplay Sports Games
We know one thing from running 100,000+ sports promotions for 30,000,000+ players: sports fans love to play games.
We also know that online sports game players spend 6 TIMES more during casino retail visits at slots and tables.
Island Luck quickly launched in March with NCAA Hoops Jackpot games, garnering thousands of players within the first week.
Currently, Island Luck is running fully turnkey games:
The Olympic Hoops Challenge is great for casual fans to sportsbook pros experiencing the excitement of the olympics.
Games like Home Run Bingo are quick and entertaining plays for “Casino Casuals”: simply pick 5 players who will hit a home run in today’s games.
The MLB Daily Challenge offers an “always on” experience for fans experiencing the summer lull of sports.
The Opportunity: Delight Players with Fully-Integrated Freeplay Sports Games
We know one thing from running 100,000+ sports promotions for 30,000,000+ players: sports fans love to play games.
We also know that online sports game players spend 6 TIMES more during casino retail visits at slots and tables.
Island Luck quickly launched in March with NCAA Hoops Jackpot games, garnering thousands of players within the first week.
Currently, Island Luck is running fully turnkey games:
The Olympic Hoops Challenge is great for casual fans to sportsbook pros experiencing the excitement of the olympics.
Games like Home Run Bingo are quick and entertaining plays for “Casino Casuals”: simply pick 5 players who will hit a home run in today’s games.
The MLB Daily Challenge offers an “always on” experience for fans experiencing the summer lull of sports.
The Opportunity: Delight Players with Fully-Integrated Freeplay Sports Games
We know one thing from running 100,000+ sports promotions for 30,000,000+ players: sports fans love to play games.
We also know that online sports game players spend 6 TIMES more during casino retail visits at slots and tables.
Island Luck quickly launched in March with NCAA Hoops Jackpot games, garnering thousands of players within the first week.
Currently, Island Luck is running fully turnkey games:
The Olympic Hoops Challenge is great for casual fans to sportsbook pros experiencing the excitement of the olympics.
Games like Home Run Bingo are quick and entertaining plays for “Casino Casuals”: simply pick 5 players who will hit a home run in today’s games.
The MLB Daily Challenge offers an “always on” experience for fans experiencing the summer lull of sports.
Win #1: Single Sign On through Island Luck’s PAM for Fully Embedded Games
Chalkline’s integration with Island Luck’s PAM (Player Account Management) system is our first team win.
Players only need to sign in once to be connected to all Island Luck services, including Chalkline sports games.
For the players, engagement becomes completely seamless.
For Island Luck, the unified view and tracking of the player is key. This allows for better data insights and personalized marketing to customers.
Win #1: Single Sign On through Island Luck’s PAM for Fully Embedded Games
Chalkline’s integration with Island Luck’s PAM (Player Account Management) system is our first team win.
Players only need to sign in once to be connected to all Island Luck services, including Chalkline sports games.
For the players, engagement becomes completely seamless.
For Island Luck, the unified view and tracking of the player is key. This allows for better data insights and personalized marketing to customers.
Win #1: Single Sign On through Island Luck’s PAM for Fully Embedded Games
Chalkline’s integration with Island Luck’s PAM (Player Account Management) system is our first team win.
Players only need to sign in once to be connected to all Island Luck services, including Chalkline sports games.
For the players, engagement becomes completely seamless.
For Island Luck, the unified view and tracking of the player is key. This allows for better data insights and personalized marketing to customers.
Win #2: Loyalty Points as an Entry Fee
Another huge win for Island Luck is the direct connection of freeplay sports games to their loyalty program.
By setting up Promo Points as an entry fee, Island Luck ties its popular loyalty program to sports games.
The benefits of this approach?
Membership has its privileges: only members can play.
To earn Promo Points, real money wagers are required.
Loyalty program management: provide players with valuable ways to use their rewards currency.
Win #2: Loyalty Points as an Entry Fee
Another huge win for Island Luck is the direct connection of freeplay sports games to their loyalty program.
By setting up Promo Points as an entry fee, Island Luck ties its popular loyalty program to sports games.
The benefits of this approach?
Membership has its privileges: only members can play.
To earn Promo Points, real money wagers are required.
Loyalty program management: provide players with valuable ways to use their rewards currency.
Win #2: Loyalty Points as an Entry Fee
Another huge win for Island Luck is the direct connection of freeplay sports games to their loyalty program.
By setting up Promo Points as an entry fee, Island Luck ties its popular loyalty program to sports games.
The benefits of this approach?
Membership has its privileges: only members can play.
To earn Promo Points, real money wagers are required.
Loyalty program management: provide players with valuable ways to use their rewards currency.
Win #3: Post-play Betslip Integration into Kambi Sportsbook
Island Luck is also taking advantage of Chalkline’s newest feature, a betslip integration with Kambi that allows fans to instantly turn freeplay parlay picks into a real sportsbook wager.
Here’s how it works:
Win #3: Post-play Betslip Integration into Kambi Sportsbook
Island Luck is also taking advantage of Chalkline’s newest feature, a betslip integration with Kambi that allows fans to instantly turn freeplay parlay picks into a real sportsbook wager.
Here’s how it works:
Win #3: Post-play Betslip Integration into Kambi Sportsbook
Island Luck is also taking advantage of Chalkline’s newest feature, a betslip integration with Kambi that allows fans to instantly turn freeplay parlay picks into a real sportsbook wager.
Here’s how it works:
Learn More
Want to learn more about how you can use Chalkline’s Game Library and industry-leading analytics and integrations to build YOUR loyalty database?
Contact our Team and we'll set up a personalized demo that will meet your needs and exceed your expectations.
Return home to chalklinesports.com.
Learn More
Want to learn more about how you can use Chalkline’s Game Library and industry-leading analytics and integrations to build YOUR loyalty database?
Contact our Team and we'll set up a personalized demo that will meet your needs and exceed your expectations.
Return home to chalklinesports.com.
Learn More
Want to learn more about how you can use Chalkline’s Game Library and industry-leading analytics and integrations to build YOUR loyalty database?
Contact our Team and we'll set up a personalized demo that will meet your needs and exceed your expectations.
Return home to chalklinesports.com.
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